Google has appointed Nguyen Phuong Anh the new marketing head for Vietnam, the American multinational technology company said in an announcement on Wednesday.

Before the new position at Google, Anh was the managing director of online fashion retailer Zalora group in Vietnam.

She also has over seven years of experience in working across e-commerce, fashion, branding, media, and consumer insights.

Replacing Sophie Tran, who has taken on an exciting new global role as the YouTube Creator Marketing Manager at Google Inc., Anh will be responsible for supervising and managing the marketing operations of Google on all products and brand campaigns.

“I'm incredibly excited to be part of the Google family and work with amazing people, doing amazing things,” Anh was quoted as saying in the announcement.

“After working in e-commerce for almost four years using Google products and services on a daily basis, now it's time to explore even more how innovation can improve the ways we live, learn, connect and grow together,” the new marketing director said.

“There are so many aspects of Google products which can add tremendous value for businesses and individuals, and I feel honored to be part of bringing that experience to the Vietnamese market and consumer even further.”

Talking about her previous position, former Google Vietnam marketing director Sophie Tran said it has been an amazing journey.

“I am delighted to have been part of our earliest activities in Vietnam: building our brands, educating our consumers, connecting with our customers and enabling our app developers,” she said.

“No matter what we did, we always believed our technology could help make lives better, and this is as true today as it was when I first joined 2.5 years ago,” she added.

“I am proud of what we have achieved together as a team, and I will definitely take my experiences and learnings from Google into my new role with YouTube.”

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