The agreement ends for five years at least any ambition by LVMH, with vast interests from champagne to luggage, to embrace Hermes, known for silk scarves and high-fashion handbags.
Under the deal with YG Entertainment, L Capital Asia, the investment fund arm of the LVMH Group -- known for its luxury brand Louis Vuitton -- will buy YG's new preferred shares worth 61 billion won ($59.6 million), YG said in a regulatory filing