Ho Chi Minh City’s tourism revenue on the three-day New Year holiday from Saturday to Monday reached VND5.9 trillion (US$250.9 million), signaling a positive outlook for the city in the new year, according to the municipal Department of Tourism.

Besides familiar destinations, such as Suoi Tien Theme Park in Thu Duc City, Dam Sen Cultural Park in District 11, and the Saigon Zoo and Botanical Gardens in District 1, other popular New Year tourist sites included museums and cultural relics.

During the three-day holiday, 35,000 international arrivals visited Ho Chi Minh City for leisure, work, and visiting their relatives.

Tourist destinations in the city welcomed over 1.6 million customers.

A representative of Dam Sen Cultural Park said that during the New Year holiday, the park held many cultural and artistic programs to attract visitors. The park served some 12,000 customers during the period.

At the Saigon Ranger Museum in District 1, foreign visitors who were interested in historical stories accounted for 30 percent of the 1,200 guests at the museum over the past three days.

Hotels and lodging facilities also reported a successful weekend, with more than 215,000 customers, raising the city’s occupancy rate to 85 percent on this occasion.

According to the Ho Chi Minh City Department of Tourism, the city conducted a program in which each district in the city developed at least one typical tourism product in 2022.

To date, the city has introduced more than 60 tourism products, including 30 new products of 20 out of 22 districts for tourists coming to and leaving the city in the course of the day and those staying in the city for two to seven days.

Nguyen Thi Anh Hoa, director of the municipal Department of Tourism, said the city has set a target to welcome five million international tourist arrivals and 35 million domestic visitors in 2023 with a forecast revenue of VND160 trillion ($6.8 billion).

To reach that target, the city will continue improving and diversifying its tourism products.

The city’s tourism sector will also focus on promoting its tourism products, destinations, and the tourism brand, as well as applying digital technologies to tourism.

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