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Hanoi hotel bookings thrive thanks to Blackpink concert in Vietnam

Hanoi hotel bookings thrive thanks to Blackpink concert in Vietnam

Friday, July 28, 2023, 15:02 GMT+7
Hanoi hotel bookings thrive thanks to Blackpink concert in Vietnam
Blackpink performs at British Summer Time Hyde Park in London, July 2, 2023. Photo: Blackpink Facebook

Many hotels near the confirmed venue of K-pop girl band Blackpink’s upcoming two-night concert in Vietnam, My Dinh National Stadium, have witnessed a notable increase in bookings, especially from Chinese-speaking customers.

Reservations started surging as soon as the concert organizer opened its ticketing platform for 67,000 tickets during the two scheduled performance nights on Saturday and Sunday at the stadium, which is located about ten kilometers to the west of Hanoi downtown.

Substantially, all the rooms offered by various service providers were completely booked for the latter half of the month.

“Almost all available rooms at hotels in close proximity to the stadium like Eastin Hotel & Residences Hanoi and Hyatt Regency West Hanoi have been sold out quickly,” said Nguyen Van Dat, CEO of Hanoi-based BestPrice Travel JSC.

The number of new reservations slightly dropped amidst rumors that the event got canceled over license issues, according to Do Van Nghia, manager at Eastin Hotel & Residences Hanoi, but it then rebounded following the official approval given to the show.

The hotel’s room occupancy is currently at a peak level, Nghia said. 

Specifically, a large portion of its Vietnamese guests are from the southern provinces and cities, while foreign customers make up 40-50 percent of the total occupancy, with the majority of them being Chinese and Singaporean visitors.

In addition to the aforementioned luxury hotels, the 3-4 star hotels around My Dinh Stadium were also completely booked for Saturday, the first night of the Blackpink concert.

According to Nguyen Trong Cuong, a representative from Western Skyline Hotel, all of the 4-star hotel’s 43 rooms, priced between VND1 million (US$42.2) and VND1.3 million ($54.8) a night, have been fully booked for this particular night.

For the Sunday showtime, approximately 50 percent of the rooms have been booked. 

Among the foreign guests making reservations, Chinese visitors account for around 70 percent.

The uptick in guest bookings is not limited to the vicinity of My Dinh Stadium, but spreads to hotels in the central area of Hanoi.

Numerous hotels in the price range of VND500,000 ($21) to VND2 million ($84.4) in the heart of the capital city have reported a full occupancy rate.

Despite the rise in room demand, most hotels have kept their prices unchanged.

Blackpink, referred to as the ‘biggest girl group in the world,’ is considered a cornerstone of South Korea’s multi-billion dollar entertainment industry K-pop.

Born Pink World Tour is the foursome’s ongoing second worldwide concert tour to promote their second album ‘Born Pink.’

The tour began on October 15 last year in Seoul and is scheduled to conclude on August 26 this year in Los Angeles, the United States.

Up to now, Blackpink has toured 21 countries, including the U.S., Canada, Spain, the UK, Germany, France, and China, where they performed lots of their hits such as How You Like That, Pretty Savage, Kill This Love, Lovesick Girls, Ddu-Du Ddu-Du, and Pink Venom.​

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Bao Anh - Mai Thuong - Nguyen Hien / Tuoi Tre News

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