Content creators in Japan have been sharing memories of their time at the Vietnam Phở Festival 2023, held in Tokyo on October 7 and 8.

The festival, which attracted more than 85,000 visitors, aimed to enhance the global recognition of Vietnamese culinary culture, particularly the Southeast Asian country’s popular beef noodle soup.

It marks a significant milestone in celebrating the seventh edition of the ‘Day of Pho’ (December 12), initiated and annually held by Tuoi Tre (Youth) newspaper to honor the world-renowned dish since 2017.

The event at Yoyogi Park also served as a tangible commemoration of the 50th anniversary of diplomatic relations between Vietnam and Japan.

Hiromi, who runs the Vietnam Channel Hiromi channel on YouTube, joined the festival on the opening day.

In her video, the Japanese YouTuber took viewers on a trip around booths at the festival before ordering herself a bowl of beef pho.

She seemed to enjoy her pho from the very first sip.

Hiromi also showed her audience what was in her bowl of pho, namely noodles, beef, hoisin sauce, and veggies.

She pointed out the differences of how the broth tasted before and after she added a squeeze of lime.

After pho, Hiromi wrapped up her meal with a cup of sugarcane juice.

“I also went to the Pho Festival! The banh mi is delicious and of course the pho is also delicious! It was the first time I'd tried Vietnamese coffee, it was so good and I really enjoyed it!” one viewer commented on the video.

The search term "ベトナムフォフェスティバル" (Vietnam Pho Festival) also brought up dozens of videos on TikTok.

TikToker @sushi_sushiman said he had a wonderful time taking part in the festival and called on people to join.

Besides Japanese, Vietnamese people living and working in Japan also shared their experiences at the Vietnam Phở Festival 2023 in Japan, expressing their joy and excitement when enjoying their national dish in another country.

“I was excited learning that the world's biggest pho festival was to be organized abroad for the first time, as the pho here is good but doesn’t truly fit my taste,” a festival-goer said while being interviewed by TikTok channel Cuoc Song Nhat.

“The pho at the festival is cooked by five-star hotels and reputable chefs and tastes really good."

The Vietnam Phở Festival 2023 saw the participation of famous pho brands from Vietnam, as well as winners of the ‘Hoa Hoi Vang’ (Golden Star Anise), an award granted each year during the 'Day of Pho' to honor pho chefs from across Vietnam.

Before the event kicked off, the chefs spent the night preparing ingredients, with a total of 170 kilograms of beef bones and 150 kilograms of beef cooked and sliced till early morning before being transferred to Yoyogi Park on the opening day.

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